Tweets

Twitter Advertising

Tweets, retweets, hashtags, quoted tweets, handles – what in the world?

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facebook ads

Facebook Advertising: An Introduction

Many companies and brands these days are looking for ways to connect with their customer base and demographic and one way to do that is through Facebook advertising.

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Capitala Website

Capitala Website

Capitala Group is a leading provider of capital to lower and traditional middle-market companies through its family of credit-focused funds.

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Mobile Design on Phone

September Feature: Social Advertising

Free your mind of all the negative connotation every performance marketer has said about social. I was likely the biggest non-believer two or three years ago. Though that has all changed! The tools have matured, the audience has matured, and... It works!

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Mobile Updates

Embracing the "Mobile First" Mindset

Recently the E-dreamz Production team partnered up with Google to go over some best practices for mobile website design based on numerous studies and questionnaires they have conducted. We covered a lot of good points during the discussion but my main take-away from it all? We need to have a "mobile-first" mindset now in 2016 and going into 2017.

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Performance

Your Website’s Effectiveness & Performance: Less is More; Simpler is Better

The more you try to force your website to do, the less effective it will be for your business. Simpler is better.

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Google Adwords

Adwords Pros and Cons

Keeping to the topic of the Google Adwords platform this month, I want to provide some insight that goes beyond just an explanation of the pros and cons of leveraging an advertising platform and walk through a quick case study to show you the ways in which we utilize this software for our clients.

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Sports Force Parks Website

Sports Force Parks - Case Study

Read about the challenge, solution and results that E-dreamz worked through with Sports Force Parks.

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Making the Most of the Google Display Network

Remember those annoying banner ads that you used to see all the time that seemed to be a huge annoyance? I sure do, but lucky for us consumers (and marketers) those are no longer the ads that we see.

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Google Maps and Geomarketing

Geotargeting: Why's that important anyway?

One important aspect of pay-per-click advertising is geotargeting. Gain more conversions by targeting locations to reach customers.

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Shopping

Google Shopping

It’s an exciting time to be an online merchant. Marketing channels abound. How can you break through the clutter and get your products in front of consumers? The answer is Google Shopping.

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Responsive Scree Sizes

August Feature: Adwords

For the month of August, we’ve decided to focus solely on one ad platform: Adwords. Learn all about the biggest ad platform on the web.

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