The E-dreamz Blog

If you're trying to build your ophthalmology practice, you know how daunting the task can be. 38.5% of Americans have not visited their eye doctor within the last year, so it's not always at the forefront of people's minds. Fortunately, there are ways to draw attention to your practice, and many of them are free! Let's talk about the different types of ophthalmology marketing and how to use them in your strategy.

Everybody loves free design resources especially when it comes to great quality. We've compiled a list of a few of our favorite free UX resources on the web from photography, icons, templates to research resources and more. We hope this can help inspire your next web design or UX project.

Our first priority was to understand Andrews Sports Medicine, its patients, providers, staff, history of the brand, its image and how individuals view their brand currently. We talked with the Andrews marketing and communications team, discussing the details of their services, brand, strategies, and expectations. We then implemented and executed that strategy to deliver a best in class website and digital marketing plan.

In 2022, we all are experiencing the emotional and physical results of inflation. Gas prices, electricity bills, home improvements, groceries, clothing prices, and even dog and cat food among many other products, have increased in what we as consumers normally pay. What suffers in our normal lives when we pay higher prices? Consumers spend less time spending frivolously, eating out, making purchases online for items the would like to have, and overall entertainment spending drops. Instead, they we start considering alternatives to our normal products they love to buy because of the lesser cost.

The key mindset is video content. TikTok’s news feed is focused on finding video content easily, and looking up people, brands, and trends quickly. The social media giant is gaining in popularity where startups, enterprise businesses, individuals, and charities are all creating content for.

Having a functional website that presents itself on a mobile device in a usable and visually pleasing way is a critical competitive advantage for a business

Designing high-quality UX isn't rocket science-- in fact, there are several easy tricks to make sure your interface is clean and cohesive. You don't need to be a designer to take these core rules into consideration when planning for an interface.

In our profession, digital marketing and web design share similarities to Arbor Day.

Understanding your core audience, their values when taking interest in your brand, and the content that interests them will provide a great web experience.

When creating a website from scratch, there are SO many things that you need to do that sometimes it can get overwhelming wondering if you are meeting basic website standards or on the alternative doing things that do not make for a good website. We have come up with a list of the things that you need to know to avoid when planning and finalizing your website design. Avoid these common website mistakes to help your business stay competitive, polished, and professional online.

Measuring the success of your brand marketing campaigns will show how your audience remembers your brand and interest.

Value is determined by the receiver, who can be customers, employees, investors, and a network for awareness. In this mix, there's probably a variety of answers where some are positive and negative.