Insights & Perspectives

Keep up with the latest eCommerce, Digital Marketing & Custom Web Development trends with E-dreamz.
New Websites / TR Williams/ January 18, 2018
For more than a decade, E-dreamz has enjoyed the privilege of being counted among OrthoCarolina's most valued partners and vendors. As one of the largest multi-location medical practices in the country, OrthoCarolina's presence in Charlotte and the Carolinas is impossible to miss. Over the years, we have developed three full-scale rebuilds of the main orthocarolina.com website, numerous front-end redesigns and several satellite and ancillary web properties. Thanks to our rewarding partnership with OrthoCarolina, E-dreamz has developed the tools, experience and skill set to provide premier level web development and marketing services for large medical groups.
Web Development / Nate Pulver/ January 17, 2018
When people, or the media, talk about eCommerce sites, or in general, most refer to transactional sites targeted to consumers (B2C). However, the fastest growing eCommerce segment for development, spend and growth in 2018 will be B2B (Business-to-Business) electronic commerce. With the advancements in Enterprise eCommerce solutions businesses are transferring their focus online.
Digital Marketing / Brian Henning/ January 04, 2018
If you own an online retail property, there’s little to no question that you should be dedicating resources towards marketing. Online sales have reached the trillion dollar mark annually and continue to grow exponentially. The most challenging question you’ll face is where to allocate your resources before you end up wasting valuable capital on campaigns and efforts that don’t produce results.
New Websites / TR Williams/ December 27, 2017
E-dreamz was proud to be selected as the team to design and build Tommy Bahama Furniture's only direct to customer eCommerce site. Tommy Bahama Furniture sells a huge catalog of high-end home and office furniture for indoor or outdoor use. The website's design needed to match Tommy Bahama's branding and convey the appropriate sense of quality and prestige to match their merchandise.
Digital Marketing / Nate Pulver/ December 19, 2017
eCommerce is not something of the future, it’s taking over the way business is done every minute of every day.
New Websites / Nate Pulver/ November 28, 2017
David Pressley School of Cosmetology has been offering students the chance to make their career dreams come true for more than 50 years. Their hands-on learning style includes an updated curriculum that teaches the latest techniques in skin care, makeup application, nail care and hair styling. They are a certified member of the National Accrediting Commission of Cosmetology Arts & Sciences.
New Websites / Nate Pulver/ November 16, 2017
Stanza Machinery provides industrial finishing solutions and technical services for the metal, wood, and plastics industries. They specialize in coating and finishing systems for mouldings, extrusions, tubing, flooring, and flat surfaces in metal, wood, and glass.
New Websites / Nate Pulver/ November 07, 2017
Methodist Hospital for Surgery offers top notch surgical services for Spine Surgery, Orthopedics, Podiatry and Ears, Nose, and Throat. Touting some of the area’s leading specialists in these fields, Methodist Hospital for Surgery is setting a new standard of care for the Dallas / Fort Worth metro area. As a destination medical center providing unparalleled surgical excellence to domestic and global patient populations, we represent some of the nation’s leading neurosurgeons and orthopedic surgeons.
New Websites / Nate Pulver/ October 17, 2017
Transformant Healthcare Solutions is a physician-led management services organization focused on optimizing private practice management, preparing them to take on risk, and increasing the voice of private practice physicians on national healthcare trends. THS partners with physicians and their practices, providing infrastructure, support and guidance while creating a learning community that empowers them to transform healthcare – delivering consistently high quality, affordable, patient centered care.
New Websites / Nate Pulver/ September 27, 2017
The Byrd's Group serve a range of client types, with a primary focus being commercial sites where the client needs a comprehensive landscape solution and a service partner who will manage their investment through sound horticultural practices. They offer every client the industry knowledge and vast expertise in areas such as design, sitework, irrigation, installation and maintenance.
Digital Marketing / Ken James/ September 22, 2017
One of the defining aspects of living in our modern, hyperconnected society is the increasingly omnipresent levels of passive influence we exert over each other at any given time.
New Websites / Nate Pulver/ August 18, 2017
Artistica Home is a division of Lexington Home Brands, one of the country’s foremost manufacturers of beautifully designed and elegantly crafted home furnishings. Maintaining the attributes for which the company is known, Artistica Home continues to be led by the founder’s son, whose passion is innovative design across a wide range of styling, attention to detail, and a keen focus on unique and sophisticated finishes.
Web Design / TR Williams/ August 17, 2017
The rapid evolution of technology, specifically technology that powers the web, continually alters the way our industry works - both for us and our clients. The emergence of simple, cheap and effective web-builder tools in the last few years has redefined the process of selecting a web vendor for many businesses. Fast, DIY tools like Wordpress and Wix are great, and they provide an excellent solution for small or start-up businesses that don’t have the budget or need for a custom solution. But what are the options for mid to high tier business who do need a custom solution? That answer isn’t as simple as it used to be. And here are our thoughts as to why:
Digital Marketing / Brian Henning/ August 16, 2017
Online marketing tools have come a long way in the past few years, and one of the biggest, Google Adwords, the largest in terms of revenue, just went through a major overhaul to make the user interface more intuitive.
Web Design / Jane Londeree/ August 03, 2017
Web fonts have made a drastic change and upgrade in the last few years and it has web designers and branding experts rejoicing everywhere. In this post, I'd like to share with you some of the best Google Web Font options to match the classic print fonts everyone knows and loves.
New Websites / Nate Pulver/ August 02, 2017
Since 1984, TelWare has helped thousands of customers make the right decisions with technology. One of thier greatest values is our commitment to product quality and customer satisfaction. TelWare can provide support for every step of your IT project, including planning, installation and user training. They can provide local and long-distance voice services and internet data services. They can assist your IT department with your data network, or become your IT department. TelWare can integrate all forms of communication, including phone, voicemail, email, mobile devices and databases.
Digital Marketing / Susanne Mulligan/ July 27, 2017
Learn how to effectively use paid advertising to acquire quality leads and gauge market depth while controlling your budget.
New Websites / Nate Pulver/ July 18, 2017
Office Environments are a dedicated team of highly-trained professionals who specialize in workplace consultation as well as sales and services for contract furniture and flooring. They have served Charlotte-based businesses for over 30 years and are proud to be a Steelcase Premier Partner. Their passion is creating lasting partnerships with our clients to design and implement custom workplace solutions in the Corporate, Healthcare, Education and Financial markets.
Digital Marketing / Ken James/ July 17, 2017
Google has reaffirmed content marketing as the apex predator in SEO combat with a series of massive sweeping updates. How you fare moving forward will depend on the strength of your content fu.
Web Design / Josh Hibbard/ July 14, 2017
When you have an overwhelming number of recommendations screaming red alert, how do you evaluate which ones are worth your time?
Web Development / Sarah Schoffman/ July 05, 2017
Undecided on how you’d like things to look on your site? I’ve put together a small list of features that our clients use on their sites to help display content or portray the important items across their sites such as a variety of product finders.
New Websites / Nate Pulver/ July 05, 2017
At Plum Goose, they are passionate about design, and take pride in providing an avenue to create your perfectly decorated home. They carry thousands of products from a wide range of high-end manufacturers to give you an abundance of options when choosing how to aesthetically renovate any room in your house. They recognize that home decor facilitates your daily environment, which significantly affects your mood and mindset.
Digital Marketing / Aaron Gingras/ June 29, 2017
Take a deep-dive with me and learn how Snapchat's new initiatives will effect both digital and social media marketing down the road.
Digital Marketing / Brian Henning/ June 14, 2017
The online world changes so rapidly that sometimes it’s hard
to keep up and if you’re promoting your business online for the first time, it’s
hard to know where to start. You’ve heard of internet marketing, but you’re not
sure exactly what it entails. Below are a few suggestions on ways to help your
site get discovered that won’t cost you anything.
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