OrthoAtlanta + E-dreamz:
Celebrating 10 Years of Partnership
Client: OrthoAtlanta
Industry: Orthopedic & Specialty Healthcare
Website: www.orthoatlanta.com
Platform: Remedy CMS
Launched: April 2025
Client Since: 2015
Overview
OrthoAtlanta is one of the largest orthopedic and sports medicine practices in the Southeast, serving patients across more than 20 locations across metro Atlanta and the state of Georgia. As a long-standing client since 2015, OrthoAtlanta turned to us once again to reimagine their digital presence and create a modern, scalable, and performance-optimized website that reflects their leadership in orthopedic care.
The new version of OrthoAtlanta.com is more than a redesign - it’s a strategic overhaul built on our proprietary platform, Remedy CMS, purpose-built for enterprise-class healthcare websites.
Objectives
The primary goals of the OrthoAtlanta website project were to:
- Modernize the design with a mobile-first, responsive layout
- Improve navigation and content discoverability
- Elevate the patient experience and user interface (UI/UX)
- Boost search visibility and performance with advanced SEO
- Enhance backend content management functionality
- Ensure compliance with ADA, HIPAA, and data privacy regulations
- Provide long-term scalability and managed support
Our Approach
Custom Mobile-First Website Design
We crafted a brand-new, fully-custom website design tailored to OrthoAtlanta’s visual identity and patient demographics. Every element of the site was designed with mobile usability in mind, ensuring a seamless experience across all screen sizes. The new interface simplifies access to key services, physician profiles, patient resources, and office location information.
Patient-First Content Strategy & UX Redesign
Working closely with OrthoAtlanta’s team, we conducted a comprehensive reevaluation of the site’s information architecture. This included:
- Streamlining top-level and secondary navigation
- Restructuring content for better readability and scannability
- Prioritizing patient journeys - from appointment booking to location wayfinding
- Integrating smart search and location-aware features
The result is a frictionless user experience that reduces clicks and increases engagement.
On-Page & Technical SEO
To ensure visibility in search engines and voice or AI-assisted tools, we implemented a full SEO audit and optimization plan:
- Structured data markup and schema
- Meta and heading tag optimization
- Intelligent keyword placement
- Internal linking strategy
- Performance optimization for Core Web Vitals
- SEO-friendly URLs and crawl paths
Remedy CMS’s built-in SEO toolkit ensures long-term discoverability and indexability.
Enhanced Remedy CMS Backend
OrthoAtlanta’s new site runs on an upgraded version of Remedy CMS, giving administrators faster, more intuitive content editing tools. New features include:
- Upgraded visual editor to allow for more sophisticated content editing and page creation
- Enhanced tools for cross-promoting supporting content through widgets and page-related items
- Centralized physician and location management to facilitate simpler, faster updates to the primary content sections
- Smart components for specialties, resources, media, testimonials, & affiliations
Updates can now be made in a fraction of the time, with full control and zero reliance on developers for routine content edits.
Full Compliance Overhaul
We conducted a thorough audit and implemented site-wide updates to ensure:
- WCAG 2.2 / ADA compliance for accessibility
- HIPAA compliance in handling patient forms and protected health information
- Adherence to evolving data privacy regulations
All forms are encrypted, and third-party tools are configured for privacy-by-design standards.
Ongoing Support & Managed Services
Post-launch, OrthoAtlanta receives our full-service support package, including:
- Hosting with uptime monitoring and performance tuning
- Lifetime CMS upgrades and new feature rollouts
- SEO and content strategy execution
- Paid advertising management via Google Search campaigns
- Security and compliance monitoring
- Access to our expert consultation, engineering and system administration teams
Results & Impact
While it's still early in the lifecycle of the new website, initial feedback from stakeholders and patients has been overwhelmingly positive. We’ve already seen improvements in:
- Mobile engagement metrics and lower bounce rates
- Search engine crawlability and indexation
- Administrator efficiency in updating content
- Accessibility and compliance scoring
More importantly, the new OrthoAtlanta.com stands as a modern, resilient, and flexible foundation for continued digital growth.
Why Remedy CMS
Remedy CMS is purpose-built for enterprise healthcare organizations. It combines the flexibility of a custom platform with the security, compliance, and scalability healthcare providers demand. OrthoAtlanta’s new website is a strong example of how Remedy CMS can help specialty practices deliver exceptional digital experiences while simplifying operations behind the scenes.
Let’s Build Your Practice’s Digital Future
Is your healthcare website due for a redesign or performance upgrade? Let’s talk about how we can bring the power of Remedy CMS to your organization.
Contact us today to schedule a demo.
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