The E-dreamz Blog

In the digital age, where data is the new currency, safeguarding user information is of utmost importance. Google Analytics, a popular web analytics service, has been the go-to tool for many businesses, but concerns over data privacy have led to an exploration of alternatives. This article delves into alternative solutions that not only offer robust analytics but also prioritize data privacy.

Last year, UPS announced an impactful change to their API for calculating shipping rates. Any eCommerce websites that currently pull UPS rates for shipping calculations on their orders are likely impacted by this change. To see if your business is impacted, read the details in this post.

In an effort to combat fraudulent and unsolicited messages from cluttering up users’ inboxes, major mail platform providers like Google and Yahoo are implementing email authentication measures to do a better job of blocking those types of messages. The requirements, however, are impactful to any businesses that send transactional or marketing messages to @gmail.com or @yahoo.com recipients. And the clock to meet the new requirements is ticking.

2023 was another fast-paced, revolutionary year for our industry. As the pace of technology and innovation continues to accelerate exponentially through the development of better website and app building tools, the impact of AI and machine-learning, and the evolution of social media and digital marketing in general, we must continually reevaluate and adjust our focus to capitalize on emerging trends.

Often, the work we do extends beyond the surface level of website design and development. Most of the impactful custom programming we do revolves around systems integration, data management, and workflow optimization. E-dreamz recently helped a high-volume subscription-based eCommerce client implement a new ERP system without any disruption to their business, orders, subscriptions, or shipments.

In the ever-evolving landscape of digital data, healthcare providers are increasingly relying on web analytics to understand user behavior. Google Analytics offers powerful insights. However, when it comes to handling sensitive healthcare information, it falls short of compliance with the Health Insurance Portability and Accountability Act (HIPAA). This article delves into the reasons why Google Analytics is not HIPAA compliant.

The most recent Impact Solution we developed for one of our clients was a custom Split Orders function added to our ECHO eCommerce platform. This new feature allows our client to manage an order fulfillment process in seconds that used to take incalculable time calling customers, talking them through the situation, and guiding them to self-manage the issue.

The growing popularity of subscription-based ecommerce websites has given rise to new revenue streams for brands and consumers alike. From time-saving services to artisanal products, the subscription model allows users to enjoy the convenience of having their favorite goods delivered right to their doorsteps. In 2023, an increasing number of ecommerce businesses are leveraging this model to strengthen customer retention and boost revenue through cross-sells and upsells.

Shopify is one of the most popular ecommerce platforms on the market and has been used by millions of businesses to sell their products online. The company has come a long way since it was first launched in 2006, having grown into a well-known eCommerce ecosystem that has become a trusted choice for merchants around the world. In this article, we’ll take a look at some incredible Shopify statistics that will give you an idea of just how powerful the platform is and why it’s such a popular choice for so many merchants.

Migrating your website to shopify is a big task that involves a lot of moving parts. It’s not as simple as importing products and changing URLs. You need to migrate your site’s design, product data (including variants), customer orders and order histories, shipping rules, voucher codes, payments, and much more. With careful planning and the help of a technical migration partner, you can ensure your transition is seamless and efficient.

In today's digital era, having a strong online presence is crucial for businesses looking to thrive in the competitive eCommerce landscape. That's where we come in. As a leading eCommerce marketing agency in the Charlotte, NC area, E-dreamz is dedicated to helping businesses like yours reach new heights and achieve outstanding results. In this blog, we'll explore how our expertise in eCommerce and PPC campaigns can transform your online business and help drive your success.

A solid portfolio of work is probably the most important quality or factor when choosing a web design agency for your project or brand. If you aren't happy with the portfolio samples you're seeing there is a good chance you might not like what they produce for you.