Search Engine Optimization (SEO)

Search Engine Optimization (SEO) is an aspect of Search Engine Marketing that focuses on improving internal and external aspects of a website to increase visibility and traffic from search engines. Search engine optimization affects only the "organic" listings at each search engine and not the sponsored listings.

Our Charlotte Search Engine Optimization service includes:

  • Keyword Research
  • Inbound Link Development
  • On site Optimization
  • Rank and Conversion Tracking
  • Content Planning
  • Competitive Analysis
  • Technical Audit
  • Website Usability Review
  • Monthly Reporting

Here is a small sampling of search engine optimization techniques that we successfully use:

  • Research keywords related to your industry and use our findings as a basis for keyword mapping strategy.
  • Analyze your inbound and outbound link structure and develop a strategic linking strategy.
  • Expand site content by generating landing pages for search engine optimization purposes.
  • Post new content to site pages as well as your blog. Google and other search engines are big fans of new content. The constant updating of pages and blog posts with relative content will help expand your site's long tail search results.
  • Study Google Analytics to determine visitor trends that will shape the direction of your campaign. These insights give us information about which products or services your customers are searching and in return help you better market your business.
  • Analyze your website structure and help implement strong call to action items. These may include quick contact forms, more visible contact numbers, etc.

Our Digital Marketing team has a wealth of experience and a true passion for what we do. All our decisions and strategies are based on analyzing real, actionable data and years of testing every possible tactic. We want to help you succeed.

Need Help with Marketing or Website Content?
Developing and writing content can sometimes be the biggest challenge for a client. This can include all page / site content, blog posts, news items, products, categories and image content, etc. E-dreamz offers content writing services for both marketing and development needs. Contact us today to so we can help your business develop content that gets results.
60%
Of marketers say blog content creation is their top inbound marketing priority.
72%
Of marketers say relevant content creation was the most effective SEO tactic.
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