Keep up with the latest eCommerce, Digital Marketing & Custom Web Development trends with E-dreamz.
E-dreamz recently launched two websites for DATASCOPE WMS - both a refresh of their corporate site and an all-new eCommerce site. DATASCOPE is an international company specializing in warehouse management software and solutions. They recently invested in a US-based headquarters here in Charlotte to spearhead plans for growth in the US market. E-dreamz is proud to have been selected as their stateside digital partner.
How often should you redesign your website? Most experts in the field would agree that about 2-3 years is the maximum lifespan of a website at most. However, what matters more than how often you are updating your website are the changes you are making and what goals want to be met based on the changes. If your site is not performing well or generating leads then it’s time to look into starting the redesign process.
One of the largest discrepancies designers and developers have when updating their websites is image size. Since we build our websites around responsive design, this makes image dimensions and pixels incredibly important. In this article we will discuss the top key items to keep in mind when you're choosing images for your website:
In a society driven by mass media and information-overload the internet is constantly expanding and changing with new content and rich media. The types of content we’ll be referring to here can include but is definitely not limited to: text, articles, videos, audio recordings, photos, graphics, memes, and more.
Our most recent website launch is one of our biggest ever. Albemarle Corporation is a global specialty chemicals company with leading positions in lithium, bromine and refining catalysts. Having recently relocated their corporate headquarters to Charlotte, NC, Albemarle was looking for a local vendor to partner with for their new website and ongoing technical support. E-dreamz is proud to have been selected as Albemarle's preferred digital partner.
Congrats! You have just launched a beautifully designed and functioning website! It’s responsive, multi-functional, eCommerce or base (depending on your business model) and has all of the latest digital marketing techniques and tactics to advertise your business best online. Now, I want to let you know a common mistake to avoid that businesses make after completing a website launch: not touching a website for months or potentially year(s) after it goes live.
In order to make successful and continual sales and transactions online, your eCommerce website needs to have some essential product-first elements. A few of these include: professional product photography, product information/descriptions, search bar, breadcrumb navigation and easy-to-find account information in the header.
The rapid evolution of technology, specifically technology that powers the web, continually alters the way our industry works - both for us and our clients. The emergence of simple, cheap and effective web-builder tools in the last few years has redefined the process of selecting a web vendor for many businesses. Fast, DIY tools like Wordpress and Wix are great, and they provide an excellent solution for small or start-up businesses that don’t have the budget or need for a custom solution. But what are the options for mid to high tier business who do need a custom solution? That answer isn’t as simple as it used to be. And here are our thoughts as to why:
Web fonts have made a drastic change and upgrade in the last few years and it has web designers and branding experts rejoicing everywhere. In this post, I'd like to share with you some of the best Google Web Font options to match the classic print fonts everyone knows and loves.
When you have an overwhelming number of recommendations screaming red alert, how do you evaluate which ones are worth your time?
Web design and digital branding are drastically changing every year and as we approach the halfway point of 2017 (side note: how did this happen so fast?!) we would like to share some tips with you to consider when redesigning your website in 2017.
Art and design trends across all mediums are constantly changing and evolving -- and the web design & graphic design field is really no different in this way. With the rise of the "mobile-first mindset" and continual evolution of responsive design as a whole, I think most designers would agree that classic design principles are making a comeback on the web: custom photography, great typography, pops of color, larger logo emphasis and more. Check out a few trends that I'm most excited about for 2017.
When the taxes get tough, the tough get automated with Avalara products. Avalara’s state-of-the-art sales tax calculation and returns software can be turned on instantly in our Echo+ platform, so you’ll get guaranteed-accurate rates and simple, push-button return filing with no extra installation hassles.
Recently the E-dreamz Production team partnered up with Google to go over some best practices for mobile website design based on numerous studies and questionnares they have conducted. We covered a lot of good points during the discussion but my main take-away from it all? We need to have a "mobile first" mindset now in 2016 and going into 2017.
The more you try to force your website to do, the less effective it will be for your business. Simpler is better.
Eastwood Homes, one of the largest homebuilders in Virginia and the Carolinas, needed to increase their online presence and stay on top of their potential customer’s minds in new and fresh ways beyond the standard search advertising campaigns and organic rankings.
The world of web design changes drastically from year to year and if you don't start fresh every once in awhile and do a complete redesign of your website, it will quickly appear outdated. Read more to find out if it's time to give your site a new look.
Read about the challenge, solution and results that E-dreamz worked through with Rowe Furniture. Rowe Furniture in its 70-plus year history has developed into one of the world’s most respected domestic custom upholstery furniture manufacturers.