Digital Marketing

Keep up with the latest eCommerce, Digital Marketing & Custom Web Development trends with E-dreamz.
Digital Marketing / Meghan Boice/ April 13, 2018
Creating a website that shows your customers exactly how great your business is and looks differently than all the other websites, is a challenging task. For eCommerce and lead generating sites, the homepage is a very important step in beginning the customer lead funnel. Here are a few pieces of critical content to have on your homepage that can transform the way your audience engages with your brand and how your site performs organically.
Digital Marketing / Philip Grotto/ March 21, 2018
As the saying goes for real estate, it is all about location, location, location. Well for digital marketing it is all about branding, branding, branding. Making sure your brand is in the public eye is as important as it can get for an e-commerce or lead generating website. Not only do you need to get your brand and messaging out there, but you need to make sure you are targeting the right audience.
Digital Marketing / Jane Londeree/ March 15, 2018
Congrats! You have just launched a beautifully designed and functioning website! It’s responsive, multi-functional, eCommerce or base (depending on your business model) and has all of the latest digital marketing techniques and tactics to advertise your business best online. Now, I want to let you know a common mistake to avoid that businesses make after completing a website launch: not touching a website for months or potentially year(s) after it goes live.
Digital Marketing / Brian Henning/ March 13, 2018
What does Content Marketing have to do with eCommerce? A lot, actually. When most people think about eCommerce, they immediately think of Black Friday, next-day shipping, and heavy promotions, and while they are not wrong, it’s easy to forget about what makes up a brand, especially one that lives solely online.
Digital Marketing / Brian Henning/ January 26, 2018
What is your average customer worth to you? It’s an important question to answer, especially if you’re an eCommerce retailer. Finding the answer to that question could play a part in determining your marketing approach when it comes to channels and expenditures.
Digital Marketing / Brian Henning/ January 04, 2018
If you own an online retail property, there’s little to no question that you should be dedicating resources towards marketing. Online sales have reached the trillion dollar mark annually and continue to grow exponentially. The most challenging question you’ll face is where to allocate your resources before you end up wasting valuable capital on campaigns and efforts that don’t produce results.
Digital Marketing / Nate Pulver/ December 19, 2017
eCommerce is not something of the future, it’s taking over the way business is done every minute of every day.
Digital Marketing / September 22, 2017
One of the defining aspects of living in our modern, hyperconnected society is the increasingly omnipresent levels of passive influence we exert over each other at any given time.
Digital Marketing / Brian Henning/ August 16, 2017
Online marketing tools have come a long way in the past few years, and one of the biggest, Google Adwords, the largest in terms of revenue, just went through a major overhaul to make the user interface more intuitive.
Digital Marketing / July 27, 2017
Learn how to effectively use paid advertising to acquire quality leads and gauge market depth while controlling your budget.
Digital Marketing / July 17, 2017
Google has reaffirmed content marketing as the apex predator in SEO combat with a series of massive sweeping updates. How you fare moving forward will depend on the strength of your content fu.
Digital Marketing / June 29, 2017
Take a deep-dive with me and learn how Snapchat's new initiatives will effect both digital and social media marketing down the road.
Digital Marketing / Brian Henning/ June 14, 2017
The online world changes so rapidly that sometimes it’s hard
to keep up and if you’re promoting your business online for the first time, it’s
hard to know where to start. You’ve heard of internet marketing, but you’re not
sure exactly what it entails. Below are a few suggestions on ways to help your
site get discovered that won’t cost you anything.
Digital Marketing / June 01, 2017
Digital Marketing is a all encompassing animal and social media marketing is a big part of that, allowing businesses to communicate with their customers. Take a look at some of the best ways to deal with customers on social networking websites.
Digital Marketing / May 25, 2017
We've selected six of our top free SEO tools for 2017, taking some of the guesswork out of your digital marketing efforts to help you rank higher with more relevancy and better results.
Digital Marketing / March 24, 2017
What is Local Search Engine Optimization (SEO) and how can it be used to help your business? Take a look at some of the best practices to incorporate into your digital marketing strategy.
Digital Marketing / Brian Henning/ March 16, 2017
To explain content marketing, we need to talk about search engine optimization (SEO) - which is what most people think of when referring to internet marketing. SEO can be broken down into two buckets: technical SEO and content marketing. Technical SEO is the setup and ongoing maintenance of attributes on the back end of your site that helps a search engine tell what your site and subsequent pages are all about.
Digital Marketing / Brian Henning/ February 01, 2017
You invested a lot of time and effort into creating and building a website for your business, so let's be sure they are as effective as possible. For some businesses, the end goal is simple – generate more online sales. For others, such as medical practices or contractors who rely on appointment requests or quotes, generating new leads is vital to keeping their businesses operating.

Digital Marketing / January 25, 2017
Many people think that Search Engine Optimization (SEO) is a process that can be done overnight. Much to the contrary it requires a long-term relationship that will pay dividends down the road.

Digital Marketing / January 20, 2017
Traffic is the lifeblood of all websites. It’s an undisputable fact that the success of any online business depends on its ability to generate traffic to its pages. How to best generate traffic to a site; however, is still hotly contested: PPC or SEO?

Digital Marketing / January 13, 2017
I know what you’re thinking: 2017 is going to be my year to dominate the first pages of the search engines. I totally support that resolution and I want to help you achieve that goal. In this post I will outline some tips that can help you get the edge over your competition in a high quality and sustainable way.

Digital Marketing / December 29, 2016
Take a look and see why Social Media Marketing is important and how it can help your business in the long-run and the near-future.

Digital Marketing / December 14, 2016
What does the future of internet marketing have in store for us in 2017? Here are three major predictors you should have on your radar.

Digital Marketing / Brian Henning/ December 07, 2016
Google Adwords expanded text ads: what are they, how do they work, how much do they cost, and how do I set them up?

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