Blog

Sep
10
2014

Google Partners Digital Breakfast

Tags: Internet Marketing  -  Google
Learn about a great opportunity to learn from a Google expert about how to grow your business. We'll provide breakfast, all we need is your company.

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Aug
13
2014

I’m Google Certified - Top 5 Things I’ve Learned So Far

I started my search marketing career a couple months back here with E-dreamz. Since then I have learned a few things about the art of search marketing and the industry as a whole. So, here are the top five things I have learned so far.

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Aug
05
2014

Search Exchange Internet Marketing Conference - Day 1

Tags: Internet Marketing  -  Google
The E-dreamz marketing team recently attended the Search Exchange Internet Marketing Conference held right here in Charlotte, NC. The 3 day conference was full of very impressive and nationally known search marketing presenters. Read my thoughts on Day 1 of the conference which covered Paid Search.

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Aug
05
2014

Search Exchange Internet Marketing Conference - Day 2

Tags: Internet Marketing  -  Google  -  Tools Of The Trade
Key takeaways from SEO day at Search Exchange.

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Aug
05
2014

Search Exchange Internet Marketing Conference - Day 3

Tags: Internet Marketing  -  Social Media Marketing  -  Google
Key takeaways from Social Media day at Search Exchange.

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Aug
04
2014

HOW TO: Develop an Editorial Calendar

Tags: Internet Marketing
In this Internet Age, Content is King. You should create content regularly to make sure that you are staying relevant as well as consistently contributing to your site's SEO. Manage this content with an Editorial Calendar - here's how...

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Jul
25
2014

Happy Birthday, Melanie Jackson!

Tags: Birthday
Our newest E-dreamer is now a little less new.

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Jul
14
2014

Magento Go: Shutdown. What to do if you are a Magento Go Customer

Tags: eCommerce
Magento has announced they plan to discontinue Magento Go and Prostores Feb. 1, 2015.

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Jul
08
2014

Happy Birthday, Brian Chisholm!

Tags: Birthday
The big THREE-O!

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Jul
06
2014

Happy Birthday, Robbie Hodge!

Tags: Birthday
Getting better and beardier by the minute.

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Jun
19
2014

Elevate Your Social Exposure - For Free!

Tags: Social Media Marketing
In June, E-dreamz is excited to offer a limited number of complete social media contests - at no cost to you!

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Jun
05
2014

Whose Car is This?

Tags: Tomfoolery
Somewhere, out there, the driver of a mid-2000s model Honda Accord is repping for E-dreamz. But who? WHO?

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May
29
2014

15,000,000

Tags: Edreamz Clients  -  Email Marketing
Two months ago EmailzDirect was sending emails out at a blistering pace. We had proudly just crossed the 10,000,000 emails sent mark. This week we celebrate a milestone that came much faster than expected – 15,000,000 emails delivered!

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May
23
2014

E-dreamz Wins TWO Hermes Creative Awards

Tags: eCommerce  -  Design
E-dreamz wins two Hermes Creative Awards for our work in web design.

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May
16
2014

Easily Extend Your Magento Guest Shopping Cart Time Out

Tags: eCommerce
Did you know the default expiration setting for Magento guest shopping carts is only 30 minutes? If a user prepares his shopping cart and leaves the site for 30+ minutes the cart can be erased.

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May
16
2014

Join E-dreamz for Google Partners Connect

Tags: Internet Marketing  -  Google
E-dreamz is hosting an exclusive Google webinar!

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May
06
2014

Facebook Contest Case Study

Tags: Internet Marketing  -  Social Media Marketing
In this post, we breakdown what all it takes to properly run a successful social media contest. This recent contest resulted in 667 entries, 619 new Facebook likes and 28,000 visits to the Facebook page all within a one week time frame.

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May
02
2014

Happy Birthday, Ben Wisecup!

Tags: Birthday
Of the Chillicothe Wisecups, of course.

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Apr
23
2014

Happy Birthday, Nate Pulver!

Tags: Birthday
From basketball, corn and hot pockets... to leotards, alien abductions, and the timeless art form of air guitar. There's only one Nathan Pulver.

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Apr
15
2014

Happy Birthday, Brian Moran!

Tags: Birthday  -  Tomfoolery
While the rest of America was paying their taxes, the Morans were welcoming sweet lil Bri-Bri into the world.

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Apr
14
2014

When to Email Your Customers

Tags: Email Marketing
When To Email Your Customers. This is a question that often comes up in sales meetings and even after we start email campaigns. To start off I'd like to point out that there is no right answer. This is not a one size fits all tactic and will be different for every company or industry. Here is my perspective from someone who sits behind the scenes and works with 30+ companies emailing monthly.

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Apr
11
2014

The NEW EmailzDirect

Tags: Email Marketing  -  Responsive Design
E-dreamz is excited to announce the launch of a new and improved EmailzDirect.com!

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Apr
10
2014

Happy Birthday, Josh Hibbard!

Tags: Birthday
Technically Josh aged by 1 year today, but given the way we work him I'm thinking his body has actually aged about 7 times that much.

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Apr
09
2014

Heartbleed Update

Tags: Information Technology
A serious vulnerability in the technology that powers encryption across most of the internet was discovered this week. Like many other teams, we took immediate action to patch the vulnerability on our servers as soon as a fix was available.

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Mar
24
2014

How to Acquire Customer Email Addresses

Tags: Internet Marketing  -  Email Marketing
After many inquiries following our celebration of 10,000,000 emails sent, we wanted to share tips on how you can start maximizing your email marketing strategies. The first step is actually getting customers’ emails. Here is how:

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Mar
14
2014

10,000,000

Tags: Internet Marketing  -  Edreamz Clients  -  Email Marketing
10,000,000 - The number of emails sent since our re-launch of EmailzDirect

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Mar
14
2014

New Recruitz - Melanie Jackson

Tags: Tomfoolery
E-dreamz, being one of the greatest companies in the world, doesn't get a lot of turnover. But every once in a while we swell our ranks by offering one lucky individual the chance to work with this talented and esteemed group of lunatics. The latest soldier to take up this charge is marketeer Melanie Jackson. Here's why we hired her.

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Feb
14
2014

Happy Snow-Day, from E-dreamz

Tags: Tomfoolery
RWD Need not Apply.

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Feb
07
2014

Week One - Check

Tags: Internet Marketing
Transitioning to agency life.

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Feb
01
2014

Happy Birthday, Chris Harris!

Tags: Birthday
Christopher "P90XXX" Harris got older today. But he's still soooooo good lookin'.

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Jan
30
2014

Happy Birthday, Katie Price!

Tags: Birthday
From Bellew to Price... what a difference a year makes!

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Jan
23
2014

Fallen Comradez - Matthew "Matty Ballgame" Harding

Tags: eCommerce  -  Matt Harding  -  Betrayal
We used to love you, Matt. Not anymore.

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Jan
15
2014

Reporting 202.

Tags: Internet Marketing  -  Tools Of The Trade
A few months back, I briefly outlined what a monthly internet marketing report looks like. For us, it begins with a reiteration of goals, followed by an overview of statistics such as revenue, website traffic, click cost, click through rate, conversion rate, ect

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Dec
31
2013

Happy Birthday, Todd Tennyson!

Tags: Birthday
Happy Birthday to the hardest working man at E-dreamz.

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Dec
27
2013

Happy Birthday, Sarah Evans!

Tags: Birthday
We will not allow proximity to Christmas in any way diminish the importance of your birthday.

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Dec
24
2013

Merry Christmas!

E-dreamz Company Christmas Party 2013.

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Nov
26
2013

Black Friday Buzz

Tags: Internet Marketing  -  Email Marketing  -  Social Media Marketing  -  Tools Of The Trade
For most companies, the highlight of the holiday season is Black Friday - the biggest online shopping day of the year. With online sales at an all-time high the day after Thanksgiving, business owners would be crazy not to try to take a piece of the pie.

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Nov
26
2013

Should Your Business Use QR Codes in their Marketing Efforts? Read our Lean Cuisine Saga!

Tags: Internet Marketing
If you are reading this blog, odds are you have heard of a QR code. If not, let’s review some brief history and more importantly our marketing department's real life example of usage!

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Nov
25
2013

Happy Birthday, Jane Huntley!

Tags: Birthday
Jane Londeree just won't be the same...

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Nov
15
2013

Happy Birthday, Corey Miller!

Tags: Birthday
Apparently, for the Millers, aging does not apply.

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Nov
15
2013

Internet Marketing: In-House or Outsource?

Tags: Internet Marketing  -  Email Marketing  -  Social Media Marketing
Wondering if you should hire an agency or hire an in-house marketing person? Let me tell you the pros and cons.

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Nov
14
2013

Happy Birthday, Chris Branaman!

Tags: Birthday
His trivia knowledge is as quirky and varied as his sock collection.

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Nov
13
2013

Happy Birthday, TR Williams!

Tags: Birthday
Always on top of things. Always a team player. Always a gentleman.

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Nov
04
2013

Happy Birthday, Mike Fleming!

Tags: Birthday
Joseph Michael Fleming - Leader. Friend. Hero... American.

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Oct
30
2013

The Basics of Adcopy.

Tags: Internet Marketing  -  Google  -  Tools Of The Trade
Ad copy is very important. This is what first draws a customer towards your website. You need to grab their attention and then keep their interest. Learn how!

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Oct
25
2013

Happy Birthday, Tristan Perry!

Tags: Birthday
One of the handsomest, proudest, most capable men we've ever had the pleasure of knowing, loving.

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Oct
10
2013

Internet Marketing Reporting 101

Tags: eCommerce  -  Internet Marketing
I recently learned why and how we do reports for our Internet Marketing clients. Read about the general and not so general statistics we include for each client.

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Oct
04
2013

Happy Birthday, Bobby Webster!

Tags: Birthday
So rugged. So handsome. So polite.

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Oct
02
2013

Shelton Vineyards Design Wins a Silver W3 Web Creativity Award

Tags: Design
E-dreamz is proud to announce we received the Silver W3 Web Creativity Award for our work on Shelton Vineyards

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Sep
20
2013

Understanding Google's Keyword Planner

Tags: Internet Marketing  -  Google  -  Tools Of The Trade
Google has officially replaced the Keyword Tool with the new Keyword Planner. Learn more about the biggest changes and how to conduct your keyword research!

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Sep
18
2013

A newbies perspective.

Tags: Internet Marketing  -  Tools Of The Trade
New to the world of search engine optimization? Me too. But no fear, there’s hope! Keyword research is going to be your first step. Ultimately, your goal is to be one of the top advertisements that appear in a search engines results..right? Well then you need to know exactly what your target market is typing into the search bar of Google.

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Sep
17
2013

So you think homepage pop ups are annoying?

Tags: eCommerce  -  Internet Marketing  -  Email Marketing
If you have been on any eCommerce site lately there is no denying the huge trend of using a pop up window asking you to enter your email. This is a trend that emerged a few years ago, but also had a rather quick death. In the past consumers weren’t quite ready for this type of marketing. Users were wary of willingly giving out their emails and also cookies weren’t always used properly on sites.

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Sep
11
2013

Happy Birthday, Katelynn Barlowe!

Tags: Birthday
Seldom seen, seldom heard... but always on our minds.

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Jul
31
2013

Evernote; My Brain's Backup

Tags: Tools Of The Trade
Ah, Evernote..how do I love thee? Let me count the ways. I just read a great interview on Wired.com with Evernote CEO, Phil Libin so I thought it was an apropos time to express how great of a tool Evernote can be, regardless of your industry.

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Jul
21
2013

Happy Birthday, Zatch Northington!

Tags: Birthday
One year closer to adulthood.

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Jul
08
2013

Happy Birthday, Brian Chisholm!

Tags: Birthday
Handsome, adventurous, and full of flavor.

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Jul
06
2013

Happy Birthday, Robbie Hodge!

Tags: Birthday
He inspires us all to be better.

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Jun
28
2013

This Week's Playlist - #48 - Sports Anthems

Tags: Playlist
She's a little bit indie, he's a little bit country, and Nate's a lot rock n' roll... but every week our diverse tastes come together to form the E-dreamz playlist. Check out how our moods fit together. Listen to this week's playlist: Playlist #48 - Sports Anthems

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Jun
18
2013

Custom Woobox Facebook Contests

Tags: Internet Marketing  -  Edreamz Clients  -  Social Media Marketing
Facebook recently announced they’ve reached 1.11 billion active monthly users and we’ve been working on new ways to connect with them. Our most recent and successful method has been through the design and management of custom Woobox Facebook contests.

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Jun
18
2013

Follow Up Emails – Increase User Generated Content, Customer Satisfaction, and ROI without doing anything.

Tags: eCommerce  -  Internet Marketing  -  Edreamz Clients  -  Email Marketing
What does a customer receive after placing an order on your eCommerce site? Just an order confirmation and then possibly a tracking number? If that is it you are missing out on multiple gold mines. In this simple blog post I will show you how we can increase User Generated Content (Reviews, Videos, Pictures), Customer Satisfaction, and Revenue. All this can happen without lifting a finger after a simple setup.

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May
04
2013

Happy Birthday, Benji Wisecup!

Tags: Birthday
Friend. Father. Lover. Happiest of days to the greatest of them all, Benjamin Wisecup - of the Chillicothe Wisecups.

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May
01
2013

Tools of the Trade: Staying Organized

Tags: Internet Marketing  -  Information Technology  -  Tools Of The Trade
It's hard to stay organized when you work for a company that's as dynamic as E-dreamz. I count on two tools to keep me on top of tasks and deadlines; Evernote and my Calender. Take advantage of these tools to stay as organized as me.

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Apr
30
2013

Take Advantage of E-dreamz Google AdWords Promotion

Tags: Internet Marketing  -  Edreamz Clients  -  Google
E-dreamz is offering a Google Adwords promotion to existing clients who have never tried the platform. Enjoy free set up and $300 in advertising spend when you spend $100!

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Apr
29
2013

Software Spotlight: Zapier

Tags: eCommerce  -  Internet Marketing  -  Email Marketing
Interested in automation? Use API's? Check out this amazing program that makes connecting API's easy.

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Apr
29
2013

This Week's Playlist - #47 - Family Summer Vacation

Tags: Playlist

She's a little bit indie, he's a little bit country, and Nate's a lot rock n' roll... but every week our diverse tastes come together to form the E-dreamz playlist. Check out how our moods fit together.

Listen to this week's playlist: Playlist #47 - Family Summer Vacation



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Apr
15
2013

Happy Birthday, Brian Moran!

Tags: Birthday
The percentage of his life he's spent at E-dreamz just keeps getting bigger...

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Apr
12
2013

Zopim Chat - An Alternative to Boldchat

Tags: Internet Marketing
I Just recently posted about the benefits of adding live chat to your site. I discussed Boldchat, which is one of the most popular chat services. We have used Boldchat on many client’s sites and I’m a fan of the options Boldchat provides. Recently we have stumbled on a new player in the live chat market called Zopim.

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Apr
10
2013

Happy Birthday, Josh Hibbard!

Tags: Birthday  -  Tomfoolery
Joshua "Vertibetes" Hibbard celebrates his 27th birthday today, hopefully by not dying from a rare combination of vertigo and diabetes.

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Mar
27
2013

Happy Birthday, Matt Harding!

Tags: Birthday
Twenty-six years ago a stout young man by the name of Matthew Murrika Harding was birthed in the 'Shire, New Hamp-Shire. When he reached his early adulthood, he left behind the idyllic comforts of his homeland to go an amazing adventure.

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Mar
26
2013

Do you tumble? tumblr ideas for businesses

Tags: Internet Marketing  -  Social Media Marketing  -  Design
So you think tumblr is only used by teenage hipsters posting memes of angry cat? Well, yes this is true BUT I’m here to tell you how tumblr could be a great brand building tool for your product or service. First, let’s glance at some stats. According to the latest Quantcast report tumblr is growing tremendously. Currently they have approximately 55 million U.S. users. The users are evenly split by gender, college educated and fall between the coveted ‘young adult’ demographic.

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Mar
15
2013

This Week's Playlist - #46 - St. Patrick's Day

Tags: Playlist

She's a little bit indie, he's a little bit country, and Nate's a lot rock n' roll... but every week our diverse tastes come together to form the E-dreamz playlist. Check out how our moods fit together.

Listen to this week's playlist: Playlist #46 - St. Patrick's Day



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Mar
12
2013

➳ Emoticons and Emoji in Email Subject Lines ツ

Tags: Email Marketing
Want a better open rate for your emails? Well we have a suggestion for you...

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Feb
25
2013

Effectiveness of Live Chat on Websites

Tags: eCommerce  -  Internet Marketing
Are you using live chat on your web site? I'm going to discuss 2 cases where it's essential to have live chat.

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Feb
25
2013

New AdWords Ad Format

Tags: eCommerce  -  Internet Marketing  -  Google
There's a new AdWords ad format for branded search queries and it's pretty cool! This new format takes up the space of about two regular ads and really dominates the SERP's. Click "read more" to get the full scoop.

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Feb
18
2013

iFAQ - (in)Frequently Asked Questions! -- #19

Tags: Tomfoolery
Edreamz employees are world-renown for their sharp wits, socio-political awareness, and ability to think on their feet. Each week we select a member of our staff and put him or her on the spot - challenging them to assert their opinions on topical, relevant, thought-provoking subjects. These blog entries chronicle these watershed moments in human cultural achievement. This week's answerer: Todd "Soul Brotha" Tennyson, Sales Guy & Hype Man

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Feb
14
2013

Happy Valentine's Day, from E-dreamz

Tags: Tomfoolery
We're all loverz here.

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Feb
13
2013

This Week's Playlist - #45 - Love Songs

Tags: Playlist

She's a little bit indie, he's a little bit country, and Nate's a lot rock n' roll... but every week our diverse tastes come together to form the E-dreamz playlist. Check out how our moods fit together.

Listen to this week's playlist: Playlist #45 - Love Songs



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Feb
11
2013

iFAQ - (in)Frequently Asked Questions! -- #18

Tags: Matt Harding  -  Tomfoolery
Edreamz employees are world-renown for their sharp wits, socio-political awareness, and ability to think on their feet. Each week we select a member of our staff and put him or her on the spot - challenging them to assert their opinions on topical, relevant, thought-provoking subjects. These blog entries chronicle these watershed moments in human cultural achievement. This week's answerer: Sarah "Tuscan Sun" Evans, Graphic Designer & Blog Curator

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Feb
01
2013

Anatomy of a Facebook Sweepstakes

Tags: Internet Marketing  -  Edreamz Clients  -  Social Media Marketing
Utilize social media solutions that yield proven results.

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Feb
01
2013

Happy Birthday, Chris Harris!

Tags: Birthday
By aging one year further into man-hood, Christopher "All-American" Harris upped the sexiness quotient for thirty-five year old men worldwide today.

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Jan
31
2013

iFAQ - (in)Frequently Asked Questions! -- #17

Tags: Matt Harding  -  Tomfoolery
Edreamz employees are world-renown for their sharp wits, socio-political awareness, and ability to think on their feet. Each week we select a member of our staff and put him or her on the spot - challenging them to assert their opinions on topical, relevant, thought-provoking subjects. These blog entries chronicle these watershed moments in human cultural achievement. This week's answerer: TR "Ginger Bear" Williams, Project Manager & Bromancer

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Jan
30
2013

Happy Birthday, Katie Bellew!

Tags: Birthday
Katie "ew" Bellew celebrates her birthday today, hopefully without spilling any cake or champagne all over herself.

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Jan
29
2013

Supercharge Your Trello

Have you heard of Trello? It's a simple yet powerful organizational tool that rocks. Read more about it and how to enhance it!

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Jan
22
2013

This Week's Playlist - #44 - 80's Mix

Tags: Playlist

She's a little bit indie, he's a little bit country, and Nate's a lot rock n' roll... but every week our diverse tastes come together to form the E-dreamz playlist. Check out how our moods fit together.

Listen to this week's playlist: Playlist #44 - 80's Mix


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Jan
17
2013

Katie Bellew Knows Display

Tags: Birthday  -  Internet Marketing  -  Google
Katie Bellew passes the Google Display Advertising Exam!

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Jan
15
2013

iFAQ - (in)Frequently Asked Questions! -- #16

Tags: Internet Marketing  -  Matt Harding  -  Tomfoolery
Edreamz employees are world-renown for their sharp wits, socio-political awareness, and ability to think on their feet. Each week we select a member of our staff and put him or her on the spot - challenging them to assert their opinions on topical, relevant, thought-provoking subjects. These blog entries chronicle these watershed moments in human cultural achievement. This week's answerer: Christopher "High Five" Harris, Project Manager & All-American Playboy

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Jan
11
2013

iFAQ - (in)Frequently Asked Questions! -- #15

Tags: Matt Harding  -  Tomfoolery
Edreamz employees are world-renown for their sharp wits, socio-political awareness, and ability to think on their feet. Each week we select a member of our staff and put him or her on the spot - challenging them to assert their opinions on topical, relevant, thought-provoking subjects. These blog entries chronicle these watershed moments in human cultural achievement. This week's answerer: Matt Harding, Internet Marketeer & Unofficial E-dreamz Mascot

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Jan
08
2013

This Week's Playlist - #43 - Anything Goes

Tags: Playlist

She's a little bit indie, he's a little bit country, and Nate's a lot rock n' roll... but every week our diverse tastes come together to form the E-dreamz playlist. Check out how our moods fit together.

Listen to this week's playlist: Playlist #43 - Anything Goes



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Jan
07
2013

iFAQ - (in)Frequently Asked Questions! -- #14

Tags: Social Media Marketing  -  Matt Harding  -  Tomfoolery
Edreamz employees are world-renown for their sharp wits, socio-political awareness, and ability to think on their feet. Each week we select a member of our staff and put him or her on the spot - challenging them to assert their opinions on topical, relevant, thought-provoking subjects. These blog entries chronicle these watershed moments in human cultural achievement. This week's answerer: Nate Pulver, President & CEO

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Jan
04
2013

iFAQ - (in)Frequently Asked Questions! -- #13

Tags: Matt Harding  -  Tomfoolery
Edreamz employees are world-renown for their sharp wits, socio-political awareness, and ability to think on their feet. Each week we select a member of our staff and put him or her on the spot - challenging them to assert their opinions on topical, relevant, thought-provoking subjects. These blog entries chronicle these watershed moments in human cultural achievement. This week's answerer: Bobby Webster, Internet Marketing Strategist & All-Around Great Guy

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Jan
03
2013

iFAQ - (in)Frequently Asked Questions! -- #12

Tags: Matt Harding  -  Tomfoolery
Edreamz employees are world-renown for their sharp wits, socio-political awareness, and ability to think on their feet. Each week we select a member of our staff and put him or her on the spot - challenging them to assert their opinions on topical, relevant, thought-provoking subjects. These blog entries chronicle these watershed moments in human cultural achievement. This week's answerer: Brian "Kramer" Moran, Last Engineer Standing

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Jan
03
2013

Thoughts of an Aspiring Webdesigner

Tags: Tomfoolery
Being a Web designer is hard work. We show you how to do great work and keep your sanity.

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Jan
02
2013

Content Experiments: A/B Testing

Tags: Internet Marketing  -  Google
Use Google Analytics to easily set up and run your website A/B tests.

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Dec
31
2012

Happy Birthday, Todd Tennyson!

Tags: Birthday
Todd "They call me the bus driver 'cos I'm about to take you to school" Tennyson further distanced himself in age from the rest of the E-dreamz crew today by getting even older.

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Dec
27
2012

Happy Birthday, Sarah Evans!

Tags: Birthday
Sarah "it doesn't make sense to do it that way" Evans celebrates her birthday today, hoping that the people closest to her won't just get her one of those lame combined birthday-and-Christmas-together gifts.

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Dec
19
2012

E-dreamz Company Christmas Party 2012

Tags: Tomfoolery
On a normal day, the E-dreamz crew is a pretty merry bunch. But at Christmastime, our merriment levels are off the charts!

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Dec
19
2012

E-dreamz Office Holiday Decorations 2012

Tags: Tomfoolery
Some workplaces put up a tree and a couple of ribbons at Christmastime. The E-dreamz office handles things a little differently.

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Dec
14
2012

This Week's Playlist - #42 - Christmas Mix

Tags: Playlist

She's a little bit indie, he's a little bit country, and Nate's a lot rock n' roll... but every week our diverse tastes come together to form the E-dreamz playlist. Check out how our moods fit together.

Listen to this week's playlist: Playlist #42 - Christmas Mix



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Dec
13
2012

Happy Birthday, Taylor Swift!

Tags: Birthday
Typically, we reserve birthday shout-outs for E-dreamz employees only, but on occasion certain individuals from outside of our organization have such a dramatic impact on our personal and professional lives that we can't help but think of them as part of our e-family. Taylor Swift is one of these people.

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Dec
11
2012

This Week's Playlist - #41 - Anything Goes

Tags: Playlist

She's a little bit indie, he's a little bit country, and Nate's a lot rock n' roll... but every week our diverse tastes come together to form the E-dreamz playlist. Check out how our moods fit together.

Listen to this week's playlist: Playlist #41 - Anything Goes



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