E-dreamz Company Blog

I pine for the days of Goto.com (later changed name to Overture, later purchased by Yahoo and rebranded as Yahoo Search Marketing). Pay-Per-Click advertising was so simple then. Ad Position and Actual CPC (cost-per-click) were both solely based on your current bid. If you were bidding $1.00, you would appear above the next advertiser paying $0.95 - and you would pay $1.00 for each click on your ad.

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With all the new and exciting social networking tools it’s become more and more apparent for companies to be aware what is being said about them out there in cyber space. Or in this case the two social giants Twitter and Facebook. If you don’t already know, you should.

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Have you noticed the similarities between Twitter and Inbound Linking strategies? Some people focus on quantity over quality. Do not sacrifice quality by getting caught up in the numbers game.

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The official release of IE 8 may cause some headaches for web development companies in the coming weeks but there may be some aspirin that we can take to help cushion the blow.

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In a week where I discovered the life changing portal into social heaven known as Facebook, I also discovered we have a turncoat sports polygamist on the company softball team.  Instead of explaining the situation direct, instead, I’ve decided to let face book do it for me. 

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